Het is Simpel
Het is Simpel – or, in English, It is Simple – is your international source for practical concept design, interaction design and communications advice. Owned and operated by Jeroen Hermkens, Het is Simpel has been going strong since 2003.

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Where virtual meets reality
We offer simple, concrete, creative design solutions to meet your business needs and turn your concepts into reality. We deliver on time, every time, to give you clever designs that work right from the start. We can work together with your development team or take control of your project in-house from beginning to end. The choice is simply yours!
25 Kerststallen

Baarn has a tradition of Nativity scenes. This year 261 scenes where shown in peoples garden. I had the idea to photograph 6-10 scenes but ended up with 25 scenes, portraits and interviews.
The photos and stories are gathered in a book which can be ordered now and will be available mid February.
Radio for Mac

All photography by Jeroen Hermkens can be found on stillness.photo.

November 2017, suddenly I saw the diversity of ‘De Poel’ from Amstelveen’s Town Hall due to its ever changing weather, wind and light. Later it looked like every moment was the same but it was always different. As of that moment I made a picture of De Poel upon arrival every day. Two months later I also took a photo every day at departure and decided to make a series of a year.

The project resulted in a book that is now available.
Radio for Mac

All photography by Jeroen Hermkens can be found on stillness.photo.
Cobras is an international network of systemic facilitators from Copenhagen, Brussels, Bratislava, Barcelona, Amsterdam and Stockholm. They gather three times a year in one the European cities and have open workshops. Jeroen is one of the members.
Interested? Have a look at Cobras.world.
Radio for Mac

Radio as it should have shipped with your Mac.
Listen, record and export your favourite radio stations.
All from your menu bar!



image2talk is a simple to use, effective and fully customizable app that enables communication for individuals with whom verbal speech is impaired.

Unique to image2talk is that it completely eliminates the effort of having to navigate through menu or category pages. image2talk is based on the professional experiences of Fiona Wilson, a teacher working with teenage students with autism and learning disabilities.

Put your project in our hands
Do you need someone to design a virtual tour of your new soon-to-be-built office building? Have you been looking for a no-nonsense project agency to handle your short term design project? Need a practical interactive advice and design for your newly appointed corporate team’s intranet site? With a total of 15 years work experience, Jeroen Hermkens is ready and willing to take on your design project.
Contact us
Have we sparked your interest?
Contact Jeroen at Het is Simpel today.

post@hetissimpel.nl
+31(0)6 - 422 39 793
Baarn, The Netherlands